Brands: YRU

Harajuku Guy in Choco Moo x BPM, UNIF & YRU Fashion

Harajuku Guy in Choco Moo x BPM, UNIF & YRU Fashion

Posted on January 2, 2016 in

We met Hiroshi on the street in Harajuku after dark. His monochrome look - featuring several items designed by the Japanese artist Choco Moo - caught our eye right away. Hiroshi's illustrated jacket is from the BPM x Choco Moo

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Mai Aisaki in Harajuku w/ Hayatochiri Ribbons Jacket, KTZ Bag & YRU Spiked Sparkling Platforms

Mai Aisaki in Harajuku w/ Hayatochiri Ribbons Jacket, KTZ Bag & YRU Spiked Sparkling Platforms

Posted on December 9, 2015 in

Mai Aisaki is a Japanese fashion designer and street snap model who we often see around the streets of Harajuku. Her brand is called Himitsu Gadget. When we met Mai on Cat Street, she was wearing a furry jacket with

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Harajuku Girl in Colorful Style w/ Neon Spike Platforms, Panama Boy & Kinji Resale

Harajuku Girl in Colorful Style w/ Neon Spike Platforms, Panama Boy & Kinji Resale

Posted on November 13, 2015 in

Gero is a 19-year-old girl we often see around the streets of Harajuku. Gero's cartoon print shirt is from Kinji, worn over a sheer long sleeve. Her pants are Panama Boy and her purple see-through handbag is a resale find. She

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Harajuku Lady Gaga Fan in Sequin Sweater, Eye Ring & YRU Platforms

Harajuku Lady Gaga Fan in Sequin Sweater, Eye Ring & YRU Platforms

Posted on November 11, 2015 in

Rio is an 18-year-old girl with blonde hair and bangs who we spotted in Harajuku. She told us that she works in apparel. Rio's sequins sweater is from Ziu, worn with a pair of black leggings and YRU flatforms. Her

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Harajuku Girl w/ Kimono Jacket, Comme Des Garcons & Purple Under Dye Hair

Harajuku Girl w/ Kimono Jacket, Comme Des Garcons & Purple Under Dye Hair

Posted on October 10, 2015 in

Murakami is a friendly girl who we often see around the streets of Harajuku. She works in the fashion industry. In addition to her cool purple-pink under dye hairstyle, Murakami's look here features a long red kimono jacket from Kinji

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Harajuku Girl w/ Piercings, Tattoos, Pink Hair, DVMVGE, Bunkaya Zakkaten & YRU

Harajuku Girl w/ Piercings, Tattoos, Pink Hair, DVMVGE, Bunkaya Zakkaten & YRU

Posted on September 16, 2015 in

This is Momoko, a 21-year-old freeter we snapped in Harajuku. She has asymmetrical purple hair, tattoos, and piercings. Her graphic tube top is from DVMVGE, worn over a long sleeve cutout net crop top. Her shorts are from Nanananoka, her lips backpack

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Adidas Dragon Jacket, Pink Hair, Kanji Bag & YRU Platforms in Harajuku

Adidas Dragon Jacket, Pink Hair, Kanji Bag & YRU Platforms in Harajuku

Posted on September 6, 2015 in

Nana is a Japanese artist - with pink hair in twintails - who we met on the street in Harajuku. You might remember one of her previous street snaps. Nana is wearing and Adidas by Rita Ora dragon jacket over

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Mi-Yu in Harajuku in Kawi Jamele Dress, UNIF Backpack & YRU Flatforms

Mi-Yu in Harajuku in Kawi Jamele Dress, UNIF Backpack & YRU Flatforms

Posted on August 26, 2015 in

Mi-Yu is a singer/songwriter with two-tone hair who we met in Harajuku. You can listen to her music on her official YouTube channel. Mi-Yu is wearing a fringe dress from KAWI JAMELE over a mesh top. Her backpack is from UNIF

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Harajuku Decora Fashion Walk Pictures 2015

Harajuku Decora Fashion Walk Pictures 2015

Posted on August 19, 2015 in

Decora is one of the Japanese fashion subcultures that helped to make Harajuku famous around the world back in the 1990s. While decora isn't as popular as it once was, there is still a core group of cheerful Harajuku kids

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Harajuku Girls in Black & White w/ YRU Platforms, Tattoo Necklaces & Backpacks

Harajuku Girls in Black & White w/ YRU Platforms, Tattoo Necklaces & Backpacks

Posted on July 31, 2015 in

Mizuki and Asia are students we spotted in Harajuku recently. This is what we found out about them: Sixteen-year-old Mizuki is pictured on the right with a bob hairstyle. She's wearing a resale shirt dress with a backpack from Midwest

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