Facetasm 2012 S/S Collection

The 2012 S/S edition of Japan Fashion Week (aka Mercedes-Benz Fashion Week) in Tokyo is under way! Several times each day, TokyoFashion.com’s contributors are reporting back from runway shows and events all over town. Be sure to check out all of our Mercedes-Benz Fashion Week Tokyo coverage.

On Saturday, October 22nd, Japanese label Facetasm showcased their 2012 Spring/Summer collection on the runway at Tokyo Midtown as part of the Versus Tokyo event, curated by Yuichi Yoshii of The Contemporary Fix.

Born in Tokyo in 1977, Facetasm creator Hiromichi Ochiai is a 1999 Bunka Fashion College graduate. He then worked for textiles company Guildwork, which created fabrics for Japanese brands like Comme des Garcons and Undercover. This experience with textiles is evident in his collections, particularly in his use of digital printing of graphic patterns on jackets and sweaters. He launched the brand Facetasm in 2007, and has done collaborations with Japanese street brands like Mastermind Japan and Phenomenon.

The Facetasm 2012 S/S collection shown at Japan Fashion Week was titled “To Be Crucially Free”. The collection – especially the womenswear – featured the beautiful inkjet printed textiles that the designer has been famous for since his work with Comme Des Garcons. The inkjet works in this collection were mostly colorful tie-dye prints. The menswear collection was heavy on layering and stripes. The most attention-grabbing part of the collection may not have been the clothing at all, but the chainsaw-shaped handbags that many of the models were carrying (or wearing on their backs). The beehive-inspired hairstyles on the female models were also noteworthy.

Click any of the Facetasm photos below to see them in high resolution.

Facetasm 2012 Spring/Summer

Click any of the Facetasm pictures to enlarge them!

External Link: Facetasm Official Website

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About the photographer:
As long as he is behind his camera Will is a happy man. He has photographed everything from the slums of Bangkok to the catwalks of Tokyo. He is a contract photographer for Lonely Planet, his images and photo essays have appeared in Time Out, The Japan Times, Sportswear International and a variety of other newspapers, magazines and guidebooks around the world and his photo essays from Iraq for The Griffith Review even earned him a mention in the Australian book review of the year in 2006. In addition to his media related work, Will also shoots events, portraits, weddings and the occasional CD cover. Whatever he’s working on, he always writes about his jobs and how he goes about them at Will Robb Photography.