Sunday morning in Shibuya, the much anticipated Opening Ceremony Tokyo shop welcomed its first shoppers. The actual grand opening of the shop wasn’t as exciting – or nearly as crowded – as the party the night before, but we had someone on hand nonetheless…
The party on Saturday night – held to celebrate the grand opening of the first Opening Ceremony in Japan – was attended by numerous Japanese and international celebrities and fashion industry players, including Mary-Kate and Ashley Olsen, Jason Schwartzman, Kirsten Dunst, Rinko Kikuchi, and Tetsuji Tamayama. After previewing the new store in Shibuya, the party moved to the Liquid Room in Ebisu for some late night music and dancing.
The party gave VIPs a first look at what the new store will be carrying. It also gave Opening Ceremony a chance to show off the unique interior design of their new Shibuya complex. Here are some photos of that interior – courtesy of Opening Ceremony…
The shop has seven floors (plus a basement with a cafe and other food). Each floor has its own name and theme. Here is a little info about each floor and which brands are stocked where…
1st Floor – A Trip Across America
Chloe Sevigny for Opening Ceremony, Pendleton Meets Opening Ceremony, Delfina Delettrez
2nd Floor – A Home Without Walls
Common Projects, Fjallraven, Happy Socks, Kiehl’s, Philip Crangi, WANT Les Essentials de la Vie
3rd Floor – City of the Future
Alexander Wang, Nom de Guerre, Proenza Schouler, Rodarte, The Row by Mary Kate and Ashley Olsen
4th Floor – Welcome Home
Opening Ceremony brands including Opening Ceremony and Opening Celebration.
5th Floor – A Walk in the Park
Music and books including ARTBOOK, Heath Ceramics, John Derian, Trash & Vaudeville
6th Floor – Office Space
Band of Outsiders, Betsey Johnson Archive, Erin Wasson x RVCA
7th Floor – Up On The Roof Top
Acne, Anne-Sofie Back, Dunhill x Kim Jones, Hussein Chalayan, Peter Pilotto
The floor layout and brands will probably evolve over time, so check the official website if you’re planning a trip. If you do want to visit the Opening Ceremony Tokyo store – and who wouldn’t – here’s the address:
- 21-1 Udagawa-cho, Shibuya-ku, Tokyo, Japan
- Store hours: 10am to 8pm. On Fri, Sat, Sun the shop stays open until 9pm.
- Opening Ceremony Tokyo Map