Shohei Kato is a young Japanese fashion designer who we first met on the streets of Harajuku. Last year, we produced a short documentary about the debut of his fashion brand HEIHEI.

HEIHEI’s next collection, 2015-16 A/W’s “I Am Not A Doll”, was inspired by the classic early 1990s movie “Edward Scissorhands”. Kato invited us to the studio to go behind the scenes of the “I Am Not A Doll” photo shoot. We produced a short video to give you a peek behind the scenes as well.

For more info, check out HEIHEI’s official website or follow the brand on Instagram.

HEIHEI “I Am Not A Doll” Behind the Scenes Video

 

HEIHEI Designer Shohei Kato Interview


Don’t forget to Follow TokyoFashion.com on YouTube.

 

HEIHEI “I Am Not A Doll” Lookbook


Click on any HEIHEI photo to enlarge it.

HEIHEI Photo Shoot credits:
Models: Akemi Rodrigues Shinzato & Brandon Reierson
Hair: Masahiro Kashiwa (bloc japan)
Makeup: Misaki Sugaya (bloc japan)
Photographer: Yuki Kohara

1 Comment

  1. Кроме Хе Хе, остальные все зачётные.