Tag: Japanese fashion brand

Antique Doll Inspired Fashion by Japanese Brand Priere

Antique Doll Inspired Fashion by Japanese Brand Priere

Posted on February 11, 2016 in

We meet many fashion college students while shooting street fashion in Tokyo's Harajuku neighborhood. The most ambitious of these young Japanese designers launch their own independent brands, often while still in school. It's fascinating to watch these creative people at

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Japanese Fashion Brand NIIMI “Idol” 2016 S/S Collection

Japanese Fashion Brand NIIMI “Idol” 2016 S/S Collection

Posted on December 5, 2015 in

Buccal Cone - the independent fashion brand founded by young Japanese designer Takeru Niimi - has been popular with the edgiest kids in Tokyo's street fashion scene since its launch two years ago. The brand's just-announced 2016 S/S collection -

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Japanese Fashion Brand Tender Person “#90” Collection

Japanese Fashion Brand Tender Person “#90” Collection

Posted on July 24, 2015 in

Tender Person is a Japanese fashion brand founded by Bunka Fashion College student Yuto Yashige. The brand's concept is "The pursuit of simplicity, with beauty and sensitivity". We first met Yuto several years ago on the streets of Harajuku. As

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Milk & Milkboy “My Angel Fly With Me” 2015 A/W Fashion Show in Harajuku

Milk & Milkboy “My Angel Fly With Me” 2015 A/W Fashion Show in Harajuku

Posted on July 17, 2015 in

Milk is a Harajuku legend. The Japanese brand - founded all the way back in 1970 - is one of the original Harajuku street fashion brands, and also one of the creators of what would eventually become the worldwide lolita

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HEIHEI “I Am Not A Doll” 2015-16 A/W Collection Video

HEIHEI “I Am Not A Doll” 2015-16 A/W Collection Video

Posted on May 19, 2015 in

Shohei Kato is a young Japanese fashion designer who we first met on the streets of Harajuku. Last year, we produced a short documentary about the debut of his fashion brand HEIHEI. HEIHEI's next collection, 2015-16 A/W's "I Am Not

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Milklim Harajuku – Pastel Fairy / Fancy Japanese Fashion Boutique

Milklim Harajuku – Pastel Fairy / Fancy Japanese Fashion Boutique

Posted on May 11, 2015 in

Milklim is a Japanese fashion brand known for super-kawaii fairy/fancy fashion in all shades pastel. Founded in Nagoya, the brand recently moved their flagship shop to the capitol of kawaii - Harajuku! The new Milklim Harajuku boutique is located on

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Buccal Cone “Virtual Busters” Collection 2015-16 A/W

Buccal Cone “Virtual Busters” Collection 2015-16 A/W

Posted on April 18, 2015 in

Buccal Cone is a young Japanese fashion brand whose first official collection garnered a lot of attention within the Tokyo street fashion scene. The brand's 2014 debut collection "Neo Extremists" featured kanji prints on black and white sheer coordinates. We

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Buccal Cone “Virtual Busters” 2015-16 A/W Exhibition in Harajuku

Buccal Cone “Virtual Busters” 2015-16 A/W Exhibition in Harajuku

Posted on March 22, 2015 in

Independent Japanese brand Buccal Cone exploded onto the Tokyo street fashion scene when the sheer kanji-print pieces from their 2014 Spring/Summer "Neo Extremists" collection appeared repeatedly in street snaps in Japanese fashion magazines. The key pieces from that collection sold

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HEIHEI – Behind The Scenes w/ Japanese Fashion Designer Shohei Kato

HEIHEI – Behind The Scenes w/ Japanese Fashion Designer Shohei Kato

Posted on December 20, 2014 in

Japanese fashion designer Shohei Kato first caught our eye several years ago while a student at Tokyo's famous Bunka Fashion College. When not studying fashion at school, Kato spent much of his time exploring the streets of nearby Harajuku. Kato

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Lactose Intoler-Art – Street Style-Inspired Art & Fashion in Tokyo

Lactose Intoler-Art – Street Style-Inspired Art & Fashion in Tokyo

Posted on October 9, 2014 in

Artist Brandon Reierson (better known by his nom de plume "Lactose Intoler-Art") is a well-known personality in Tokyo's famously fashionable Harajuku and Koenji neighborhoods. For decades, photographers have documented every detail of Tokyo's one-of-a-kind style tribes. What makes Brandon unique

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