Brands: HEIHEI

Catching our attention on the Harajuku street one evening are Ruan and Mami, two HEIHEI shop staffers. At the left is Ruan, an 18-year-old HEIHEI staff, Cinema and Boy CQ, and student. She stepped out in a red plaid button

We met 18-year-old student Nobuhiro when he wore a yellow-and-blue hair and printed ensemble. He stepped out in a Nozomi Ishiguro white coat with wide lapels, a single button closure, and multicolored embroidery and appliqués. Nobuhiro wore it with a

Here's Ruan and Mami, two Japanese girls whose colorful plaid HEIHEI streetwear styles easily caught our attention on the Harajuku street. At the left is Ruan, an 18-year-old student, HEIHEI staff, Cinema and Boy CQ. She stepped out in a

Catching our attention on the Harajuku street one day are Misaki and Mami, two HEIHEI staffers whose plaid outings make them familiar faces on our street snaps. At the left is 19-year-old Mami, who stepped out in a red-and-blue plaid

While taking a stroll along the streets of Harajuku, we came across Ruan and Misaki. They work with the independent Japanese streetwear brand HEIHEI. HEIHEI has a shop in Harajuku, so we often see these two young women around the

It's not easy to miss Kenta and his printed streetwear style while out on the streets of Harajuku. Sporting silvery hair with a tinge of blue, the 25-year-old fashion apparel professional stepped out in a Postgame sweatshirt with ID print

It was difficult to miss Ruan and Mami, 18-year-olds whose multicolored plaid outfits caught our eye in Harajuku. They definitely turned heads in their coordinating looks with pieces from the Japanese streetwear brand HEIHEI, where they both work. On the

While out for a walk on the streets of the Harajuku neighborhood, we met Mami, an 18-year-old who works with the popular independent Japanese streetwear brand HEIHEI. Her cute monochrome ensemble easily caught our attention. Mami's street style consists of

We came upon Maimai, a 21-year-old Kinji Shimokitazawa staffer who easily caught our eye on the Harajuku street with her colorful street style. Sporting a red and pink ombre fringed hairstyle, Maimai is decked out in a green double-breasted polka-dot

We stumbled upon Rikarin, whose pink hair and colorful ensemble caught our eye while wandering down the streets of Harajuku. Rikarin donned a dark blue sweater with ribbed cuffs from Kinji Harajuku, which she styled with a red plaid heart-shaped