Brands: HEIHEI

While walking along the streets of Harajuku, we came across Lisa, an 18-year-old student whose pastel style easily caught our attention. Sporting a unicorn bob hairstyle, Lisa is dressed in a light aqua printed popcorn top, which she layered with

While near Bunka Fashion College in Tokyo, we came upon Maimai, a 21-year-old Kinji Shimokitazawa staffer whose eye-catching plaid outfit stood out and caught our attention. Sporting long pink hair with full bangs, Maimai is dressed in a red Heihei

We spotted Darukami and Chibimizu, whose impressive street styles combined designer pieces with vintage items and handmade accessories. On the right is 21-year-old Darukami, who works in the apparel industry. He wore a purple Rotaes and Rotaes outfit, which consisted

Yoshinori is an engineer - sporting a fun and eclectic street style - we spotted in Harajuku. Let's take a closer look at what he's wearing. Yoshinori's outfit features colorful elements that includes an oversized purple skull shirt, cartoon print

Japanese fashion designer Shohei Kato got his start on the streets of Tokyo's famous Harajuku neighborhood. Since graduating from Bunka Fashion College in 2014, the young designer has been focused on building his popular-on-the-streets-of-Tokyo fashion brand HEIHEI. HEIHEI just released

Shizuru is a 22-year-old fashion industry staffer who we often see on the street in Harajuku. His look here features a striped jacket from the Japanese streetwear brand HEIHEI over a resale top, sarueru (drop crotch) overalls by Harajuku designer

Kei is a 19 year old student we street snapped in Harajuku. He has pink hair in a top bun and a bones bandana by HEIHEI. He is wearing a resale gradient top with shorts from Nincompoop Capacity, a HEIHEI

Yu is a 20-year-old guy we snapped in Harajuku. He told us that he is part of the Ocean Dining Bar Delfini staff. Yu is wearing a jacket from Chubby Bros over a Juvenile Hall Roll Call shirt and Mihara Yasuhiro shorts. His rucksack

Shohei Kato is a young Japanese fashion designer who we first met on the streets of Harajuku. Last year, we produced a short documentary about the debut of his fashion brand HEIHEI. HEIHEI's next collection, 2015-16 A/W's "I Am Not

Kei is an 18-year-old Japanese student who caught our eye on the street in Harajuku. He's wearing fashion from the independent Japanese designer HEIEHI, who we recently profiled. Kei is wearing a one-of-a-kind oversized sweatshirt by HEIHEI over HEIHEI dalmatian