Brands: HIBI

In spring of this year, we covered the debut exhibition of indie Japanese fashion coalition MGK. Autumn is quickly approaching in Tokyo, and MGK is back with their second Harajuku fashion exhibition. This time around, founding MGK brands Hibi, Orleans,

Yeji Jo is a striking blue-haired Bunka Fashion College student who we see around Harajuku often. Originally from South Korea, Yeji recently launched her own Tokyo-based fashion brand HIBI. You might remember our interview with Yeji earlier this year at

Tokyo is famous worldwide for its creative street fashion. DIY, resale, and major brands have a strong presence in the fashion scene here, but some of the most awe-inspiring pieces we see on the street come from young Japanese designers