Brands: NIIMI

Catching our eye on the Harajuku street with his bright purple hair and oversized streetwear style is Kiku, a 16-year-old student we often feature on our Harajuku street snaps. Kiku is dressed in a light grey oversized hoodie jacket from

We stumbled upon 16-year-old student Kiku, whose green hair and monochromatic outfit caught our attention in Harajuku. He wore a vintage white button-down top under a Balmung black jacket with contrasting white faux fur trim. Kiku styled them with NIIMI

While strolling along the street in Harajuku, we bumped into 26-year-old Peni Peni, who works in the money lending industry. Peni Peni's black fashion style features a black bomber jacket with a shark mouth print on the back and white

Tau is a 17-year-old student we met on the street in Harajuku. She caught our eye with her pastel fashion style. Let's take a closer look at her ensemble: Tau is wearing a pastel purple lace dress from Nile Perch,

Japanese fashion brand NIIMI (previously known as Buccal Cone) has been a force on the streets of Harajuku for the last few years. Launched by young designer Takeru Niimi while he was working at the avant-garde Tokyo boutique Dog Harajuku,

Nosuke is an 18-year-old Japanese student with lavender hair and pink eye makeup who we met on the street in Harajuku. His look features a school uniform photos print top by the Harajuku designer NIIMI (Buccal Cone) with Chloma wide

Pororo and Aekyung are two 19-year-old fashion students who caught our eye on the street in Harajuku. Aekyung - on the right with blue dip dye hair - is wearing layered black tops from Monkey and Romantic Standard with black

PeniPeni works at the world famous Dog Harajuku boutique in Tokyo. We often see him around the streets of Harajuku. This time, his look features a hooded faux fur black and gold coat by the Japanese brand Niimi (previously Buccal

Shoshipoyo and Yana are regulars around the streets of Harajuku. Whenever we see them, they always stand out. Yana - on the left in the horns beret and Niimi (Buccal Cone) kanji print fashion - works in apparel. His faux-fur

Buccal Cone - the independent fashion brand founded by young Japanese designer Takeru Niimi - has been popular with the edgiest kids in Tokyo's street fashion scene since its launch two years ago. The brand's just-announced 2016 S/S collection -