Fairy-kei is a Japanese fashion tribe based around a very “cute” look that is often seen on young women the Harajuku area of Tokyo. Girls who are into Fairy-kei often wear pastel colors including pink, purple, and yellow. Common clothing items in Fairy-kei outfits include tulle skirts, cute graphic t-shirts, and 1980s toys, plush animals and charms as accessories. Some of the top fashion brands in the Fairy-kei scene include Spank!!!, 6%DOKIDOKI, Nile Perch, and ManiaQ.
You likely already know Moco as the indie designer behind the fairy kei labels, Strawberry Planet and Mello. Like her fashion, she is always really sweet, so we're always glad to see her around Tokyo. She is 17 forever and
Here's a friendly girl wearing pastel fairy kei fashion who we met near LaForet Harajuku after dark. Her outfit features a fuzzy hooded pink jacket (with pompoms) over a pink cardigan decorated with bows and lace, a tiered purple tulle
We couldn't miss Yuria - a 19 year old student with pink hair styled in twin tails - when she walked by us in Harajuku. Upon chatting with her, we found out that most of her outfit is put together
Here is Kimura Yu, someone so adorable that you have to meet her in person to fully understand her kawaii-ness! Kimura Yu is a model for the Japanese fashion magazine Kera, as well as having modeled for lots of popular
Moco is someone who we've been street snapping in Harajuku for several years. She's a student at Tokyo's famous Bunka Fashion College, as well as running her own indie fairy kei fashion brand Strawberry Planet. Moco is wearing a leather
Here's Monta, a frequent Harajuku Fashion Walk participant (the Pop N Cute Halloween Party will be Sunday October 21, 2012, btw) who we ran into on the street in Harajuku. Monta is 19 years old. She told us that she's
Harajuku is known worldwide for its eclectic street fashion scene. There are hundreds of fashion genres, subgenres, & subcultures that have bloomed on these famous streets. One of the Harajuku styles that has reached "iconic' status is fairy kei. Fairy
Here's Kumamiki, the 22-year-old founder of the indie Japanese fashion brand Party Baby and one of the original Harajuku Fashion Walk organizers. After Harajuku Fashion Walk #12 (Sunday, Sept 23, 2012), Kumamiki will step down from the organizing committee for
Here's a cutely-dressed 19-year-old Japanese girl named Erika who we snapped on the street in Harajuku. Erika is wearing a simple-yet-cute fairy-kei-friendly outfit that features a pastel dress (with hearts and bows) from Harajuku's Nile Perch, tiered pink ruffle socks,
Here is someone who many of you will recognize - it's Moa, one of the organizers of Harajuku Fashion Walk. Moa is 22 years old and she is a big fan of ice cream and strawberries (as are we)! Moa
