Brands: Itazura

In Harajuku, we met this trio of girls sporting goth-inspired street fashion and colorful hairstyles. They are Shumai (right), Sugar (middle),a student, and Melon-Chan (left), a piano player. Let's take a look at their outfits: At the right with purple

We met these 17-year-old students wearing cute street fashion in Harajuku. Tashu - on the right - is wearing a matching graphic hat, jacket, and skirt from Galaxxxy Japan with a Milklim top, a vintage randoseru, and sneakers. Accessories -

This cute 21-year-old girl is Chi-peko, who is working at Nesin. She is wearing twin tails and a pastel outfit. Her pink oversized hoodie with bunny ears is by Homeless Party (bought from Nesin Harajuku). The same goes for her manga

Sakamari is a 16-year-old student we recently snapped in Harajuku. She is wearing a red Itazura Tokyo kanji (it reads 少年少女) hoodie with WEGO culottes. Her plush toy-decorated backpack is Dickies (bought from Village Vanguard) and her platform mary janes

Itazura, Wagado, Nesin, Zzz...Tokyo, and Bedroom are a family of underground fashion boutiques located in the Koenji and Harajuku neighborhoods of Tokyo. They are all diffferent, but each of the shops feature unique original fashion and remake items, often influenced

Part of being the fashion capital of Japan means that Tokyo is home to Japan's top fashion colleges. To kick off the summer season here, underground Tokyo boutiques Itazura/Wagado/Nesin produced a party just for students of Bunka Fashion College, Mode

Jyuria and Colomo are two friendly girls whose anime-inspired styles easily caught our eye on the street in Harajuku. Jyuria - on the left with blue hair - is an 18 years old student. Her look features a Love Live!

Omu and Risa are two teen girls who caught our eye on the street in Harajuku. When we spotted them, we guessed right away that they were wearing fashion by the Japanese next generation subculture brand/shop Itazura. Their oversized sweatshirts

Mamina is a staffer at the underground boutique Itazura Koenji. We met her on the street in Harajuku after dark. Mamina is wearing a Joyrich "Fantastic Dreamer" jacket over matching graphic tops and bottoms from the Japanese brand Galaxxxy and

This is Awomisooo, a girl with a cute short lilac hairstyle who we met in Harajuku. She is 19 years old and a student. Awomisooo is wearing a hoodie dress from the Tokyo boutique Wagado with winged platform sneakers. She has