Brands: Muji

White Cross Jouetie Top & Sheer Forever 21 Shirtdress

White Cross Jouetie Top & Sheer Forever 21 Shirtdress

Posted on August 14, 2012 in

This edgy girl is a 19-year-old furita who we photographed in Harajuku. She's wearing a sheer maxi shirtdress from Forever 21 with a Jouetie top emblazoned with a white cross and the word Boy (looks like a collaboration with Boy

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Harajuku Couple’s Lab Coat, Cherry Sweater & Fur Boots

Harajuku Couple’s Lab Coat, Cherry Sweater & Fur Boots

Posted on January 18, 2012 in

Here's a couple that we photographed in Harajuku. On the left is 26-year-old Yamashiro. He's put together a cool nerd look with a used coat that looks like a lab coat, skinny pants from Muji and a tweed sweater. His

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Rii & Maho (+ Riho) Wearing White Cable Knit Sweaters in Harajuku

Rii & Maho (+ Riho) Wearing White Cable Knit Sweaters in Harajuku

Posted on December 24, 2011 in

Here are two people who many of you will recognize - the two-and-only Rii & Maho - and a friend of theirs named Riho. We already called a trend on white cable knit sweater this winter in Tokyo. Rii &

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College Girl’s Classic Style from Lowrys Farm, Hug, Meno & Mujii

College Girl’s Classic Style from Lowrys Farm, Hug, Meno & Mujii

Posted on December 5, 2011 in

Kasane is a cute 20-year-old college student that we photographed in Harajuku. She's put together an outfit with classic style that includes a toggle-button coat with fur trim that she bought at a brand shop. Her plaid shirt is from

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Riii & Maho in Harajuku w/ Cute Hats, Tulle Skirt, & Platform Shoes [+ Video]

Riii & Maho in Harajuku w/ Cute Hats, Tulle Skirt, & Platform Shoes [+ Video]

Posted on December 2, 2011 in

Here are two fun 20-year-old Japanese girls with cute hairstyles who we met in Harajuku. Maho and Riii are both going to be famous personalities/models/idols in the future, but for now Maho is a student and Riii is a furita

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World’s First Muji Store Reborn as “Found Muji Aoyama”

World’s First Muji Store Reborn as “Found Muji Aoyama”

Posted on November 19, 2011 in

While Japan's Muji (aka Mujirushi Ryohin) is more of a lifestyle brand than a fashion brand, the company's clean and simple "no-brand brand" clothing has plenty of fans both here in Tokyo and abroad. With that in mind, and for

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Japanese Girl’s Double Bun Hairstyle, Knit Sweater, Gingham Skirt & Platform Converse

Japanese Girl’s Double Bun Hairstyle, Knit Sweater, Gingham Skirt & Platform Converse

Posted on November 13, 2011 in

This is Marina, a 19-year-old Bunka Fashion School student who we met in Shinjuku. Her colorful fabric necklace and bag decorations initially caught our eye. We also really like her double-bun and bangs hairstyle. Marina is wearing a lace blouse

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Girl’s Peach Hair, All Stars Shirt, Adidas Shorts & Reebok Sneakers

Girl’s Peach Hair, All Stars Shirt, Adidas Shorts & Reebok Sneakers

Posted on November 9, 2011 in

This girl with peach-colored hair is Maho, an 18-year-old furita. Maho is wearing several items of athletic wear, including a Brooklyn All Stars Street Ball shirt from a resale shop and Adidas shorts. She's also wearing black fishnet tights, striped

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Long Locks, Retro Faded Denim & Converse Sneakers in Harajuku

Long Locks, Retro Faded Denim & Converse Sneakers in Harajuku

Posted on July 14, 2011 in

When we saw these two 15-year-old junior high students in Harajuku, the first thing we noticed was their long hair (they're probably wearing wigs – we didn't ask – but we like the look). On the left with a black

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Mini Skirted Sailor Girl with Pigtails

Mini Skirted Sailor Girl with Pigtails

Posted on February 8, 2011 in

This is Hitomi, a 15-year-old junior high school student. Her sailor top, which she bought at a Takeshita Dori shop, reminds us of a Japanese school uniform. She’s also wearing a ruffled black mini skirt and very cute stockings dotted

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