Cutie Fashion Magazine April 2009
In our continuing effort to share photos of the free gifts (furoku) that Japanese fashion magazines give away, we present the April 2009 issue of Cutie magazine. The free gift that came with this issue of Cutie is a pen
Tokyo Special Import Car Show 2009
The Tokyo Special Import Car Show 2009 was held this weekend at Tokyo Big Sight in Odaiba. While it's not technically fashion related, Tokyo Fashion decided to cover the event anyways. Most people living in Tokyo don't have cars, but
Ice Cream/BBC Coming to Zozo July 1st
The popular online Japanese shopping mall ZozoResort has announced a new partnership with theBillionaire Boys Club / Ice Cream made-in-Japan streetwear brands. On July 1st, Zozo is going to add a new exclusive shop to their website called "The Ice
Fuji Rock 2009 T-Shirts at Parco
The 2009 edition of Japan's famous Fuji Rock summer music festival doesn't start until the end of next month, but the t-shirts for the event went on sale this weekend in Tokyo at a special popup shop in front of
Converse Japan MYDENTITY Campaign
Converse Japan has a cool ad campaign going on right now called MYDENTITY. The ads - billboards, magazine advertising, and TV spots - all show Japanese schoolgirls and Japanese schoolboys dressed in school uniforms and wearing various different Converse shoes,
Katy Perry x H&M Harajuku x DAA
H&M Harajuku is currently collaborating with American singer Katy Perry and other bands, artists, and fashion designers as part of the DAA project. DAA stands for Designers Against AIDS and all of the H&M stores worldwide are promoting the sale
Nike Terminator x Tower Japan Free JRock Concert
Later this week, Nike Japan and Tower Records are teaming up to present a free JRock show in Yoyogi Park with Nico Touches the Walls, Grapevine, and other bands. The free Yoyogi Park concert on May 27th is a way
Tokyo Gay Pride Festival 2009 Fashion Pictures
Got a chance to hit the Tokyo Gay Pride Festival over the weekend and took some photos of the fashion going on there. For some reason, this year's Pride Festival seemed a little less busy than previous years, but the
Vans Japan Limited Sk8-Hi Vintage Italian Leather
While visiting the Beams Cultuart store in Harajuku recently, we came across this cool pair of Japan only leather Vans Sk8-Hi sneakers. These SK8-hi models are made of premium leather treated to look like vintage Italian leather, with crinkles and
Tutuanna Opens New Shibuya “Green Label” Shop
Popular Japanese underwear brand Tutuanna has opened a new shop for it's Royal Green Label brand on Spain Zaka in the Shibuya neighborhood of Tokyo. The new shop is located at the bottom of Spain-Zaka on the same side of